Product Proposal Template

output end Template Bulleted lists and bracketed text are descriptive, and should not appear in final documents. Assume your design will be one of mevery reviewed by potential investors. It should be accurate, concise, and self-contained. Dont assume the reader is old(prenominal) with you or your product. The proposal should be well organized, clearly written, and flow smoothly from one item to the next. The fashion and information should be consistent, even if different people write different parts. Use graphics (charts, diagrams, and so forth where they dissolve be more effective than text (a picture is worth a thousand haggle).Do not use cutesy or unnecessary pictures. take or connect tables or spreadsheets for lists and comparisons. Product Proposal for Concept Executive Summary Write the summary last, not first. Summarize all guard out ideas from the proposal in less than one page. delimitate the product in the first paragraph. Do not use graphics, tables, etc. Overview 1 Introduction Describe the product, its key features and functionality. 2 Abbreviations and Definitions propensity and define all abbreviations and non-standard terms used. 3 Background Describe any background required to understand the product or its importance, including market or technology trends.Market Analysis 1 Needs Analysis Describe who needs the product, and why. For each(prenominal) market of interest, suck key characteristics, including size. Summarize the customers total cost. entangle hardware unless you are assuming that your customers already own the necessary hardware. 2 Competitive Analysis Describe competing products, and their relative strengths weaknesses. Include or attach a table to take up key characteristics. Use text (or subsections) for details not easily captured in the table. Feature or Characteristic Proposed Product Competitor(s) 1 2 3 4 Requirements 1 Actors Use Cases Describe the general categories of peopl e who will use the product. Describe any external systems that will interact with the product. For each actor, describe why and how they interact with the product. For each actor, describe any special characteristics or background. Include or attach a table to summarize which actors perform which use cases, especially if there is overlap. Use Case Actor(s) 1 2 3 4 5 Requirements Include or attach a table (or a full spreadsheet) to list and describe key requirements, such as o hardware or software (platform dependencies) o performance o networking o concurrency o data storage o internationalization (multiple languages, currencies, time zones) o error handling security o testing documentation o installation Category Requirement PrioritPhase represent y 3 Deliverables List and describe items that moldiness be completed in order to complete this product, such as o hardware components o software components o packaging documentation o licenses, user name s, passwords Design 1 User Interfaces Describe the user interface(s). Include or attach sketches or mockups of GUI screens where applicable. 2 UML Design Diagrams Describe the key data objects and relationships (data diagrams). Describe any complex interactions among actors and product components (interaction diagrams). Describe the logical and physical architecture (deployment diagrams). Include or attach diagrams where applicable. 3 Other Describe any other design issues, such as o novel algorithms or data structures o significant challenges or risks o 3rd company components you will use (commercial, open source, etc) o potential patents Project Plan 1 Team and arranging Describe each member of your team and their roles and responsibilities. Describe any missing skills you will need to make this product successful. Describe how your team is organized. 2 Estimates Schedule Describe the expected project schedule. Include or attach applicable tables or planning diagrams, s uch as o work breakdown schedules (WBS) o PERT/CPM networks, Gantt charts, etc. (if applicable) Date Owner Action or Deliverable Resource Budget Requirements List and describe any needed resources (equipment, facilities, services, etc). List all costs required to build and deploy the product, including o Supporting hardware and software that must be purchased o Effort by developers, testers, writers, etc o gross revenue and marketing List expected revenue sources and projected revenue. Describe your expected profit margin. Include or attach applicable tables or spreadsheets. Category Item Count Unit Cost Total Cost 4 Risks List and describe risks that could affect features, schedule, or cost. For each, estimate probability and impact, and describe possible responses. Include or attach applicable tables or spreadsheets. Category Risk Prob Impact Response References List citations for any published material (including books, articles, product documentation, and web pages) used when preparing the proposal, whether or not they are quoted or cited elsewhere in the proposal.